Old and Unique Advertising Signs to remember
by Darryl Tilden
First of all blacksmiths to modern age companies, the history of advertising goes far back in time. Whether they are indoors or outdoors, the power of eye-catching advertising signs can’t be denied. Thanks to well-designed signs, selling goods and offering services was made easier and a good sign potentially meant an increase in profit. Gas and oil, branded cars and motorcycles, beverages, coffee shop, bar and restaurant signs, watches, shoes, fashion, designer clothes, hotels, motels; The better the advertisement content, the more customers were attracted to the message and symbolism of the sign and therefore the goods and services advertised.
Vintage Advertising Signs
As a result the variety of advertising signs and where and how they were used, shows that their power is almost limitless.Almost anything can be advertised and there is no better way to attract the buyers than a good, effective advertising sign. Among the most common we have point of purchase, porcelain neon signs, trade signs and outdoor advertising signs. Nowadays, vintage advertising signs remind us of different eras and bring us back in time with nostalgia.
Astonishing vintage restaurant and coffee shop signs are just some of must-have antique pieces in every collection. Window graphics and old menu boards are just some of many clever point of purchase options. From the moment glass became irreplaceable in the advertisement world and metal and vinyl signs lived through evolution. Combined with good graphic design and typography, restaurant and cafe menus became important to every business owner.
Vintage Advertising signs, Old advertising Signs
Also the most effective signs there are, are porcelain neon signs. Not only small businesses, restaurants, and cafes, but brands such as Ford, North Star, Mobil, Shell, Texaco, Buick, Grain Belt Beer, memorable Harley Davidson,Hard Rock Cafe, Chevrolet, Coca-Cola and many more brands. Almost all of which marked American history and became famous worldwide & can be found among antique neon signs many collectors would like to own. Neon signs were used to advertise all kinds of transportation, from cars to buses, trucks, and motorcycles. We also have food, beer, and beverage advertising signs, clubs, hotels, even different advertising messages used as a decor, which especially gained their popularity among vintage lovers in the last decade.
Probably Trade signs are some of the oldest advertising signs there are and are a real vintage heritage. With a long history, these were made of all kinds of materials, from wood to metal and glass and their role was to advertise. All kinds of different trades and services, from watchmakers to tailors, doctors, hairdressers, shoemakers, and craftsmen.
Finally but not the least, outdoor advertising signs were and still are, another clever way to attract customers. Also Different shapes, sizes, materials, colors, varying from small displays and large billboards, placed along the road or in front of a building. Also these signs are the ones we see even in old Hollywood movies. Big letters, arrows pointing directions. advertising of all kinds of transportation, restaurants, bars, gas stations, hotels, casinos, beverages and so on, and are an important part of the vintage signage heritage.